Clear sky case study Essay Example | Topics and Well Written Essays - 3000 words

Clear sky case study - Essay Example is regarded as superior to the other tendered internet products due to quality, speed and service and it is when ClearSky is about to sign a deal with this provider that it learnt that its arch rival competitor DarkSword Air had already acquired a controlling interest in SurfShop with the aim of limiting their product for the next two years to their aircraft only. This has prompted ClearSky to re evaluate its strategic plans and present them to the board for approval. The problem is that DarkSword Air, a rival competitor has acquired a controlling interest in SurfShop which was also earmarked to be contracted by ClearSky to install its internet services offering IFE facilities on its aircraft. The acquisition of the controlling interest in SurfShop by DarkSword has prompted ClearSky to review its proposal since its competitor intends to limit the services offered to its aircraft only. In this particular case, SurfShop is a preferred provider by virtue of its service, speed and quality. It can be noted that the cause of the problem is that it ClearSky can no longer be able to access the services offered by the preferred principal vendor and service provider of airborne internet application the company wanted to roll-out globally on their new IFE platform since the controlling interest has been acquired by the other rival competitor which has led to the withdrawal of the proposal in order to develop the new strategic plans and present them to the B oard for approval. The most notable critical factor in this particular case is that there is likely to be a decline in business for ClearSky as the customers would prefer, to use aircraft offered by the competitor which has IFE services. In this case, it is prudent to use a SWOT analysis to try and establish the competitive advantage of ClearSky with reference to the adoption of the new IFE concept which has gained more prominence in the aviation industry especially during the contemporary period. â€Å"A SWOT analysis is a

The play King Henry IV Essay Example for Free

The play King Henry IV Essay The play King Henry IV revolves around a central plotline spanning a vast period of time encompassing numerous significant events. All of these events, however small, play a key role in the development of the characters as well as the themes within the play. The idea that in coming to power King Henry IV seized the crown, overruling the divine right of kings, is central to the constant theme of corruption and fear which runs throughout the plot. One of the main themes present is the journey from adolescence to maturity. Prince Hal is clearly a wayward character, seemingly dangerously close to losing his right to rule. It would appear that his association with characters such as Falstaff and Poins have nothing but negative implications. This is a key example of an escape from the past into a new future. Hal is attempting to break away from the grasp of Falstaff and his tarnished past into a future of glory, maturity and strong leadership. The idea that in fact past events can have a positive effect is then developed. In a conversation with the King, Warwick states that the Prince but studies his companions like a strange tongue, wherein, to gain the language. This implies that through his knowledge of characters such as Falstaff, and past experience, Prince Hal is in fact gaining a skill that will eventually lead to successful leadership. This past life clearly has an influence on Hal, as it truly demonstrates to him the danger of straying far from the path that one would expect him to take. It seems fair therefore to assume that without this seemingly negative section of his upbringing perhaps he would not later have become a responsible ruler. King Henry IV himself is also running from a past that haunts him and keeps him awake through the night uneasy lies the head that wears a crown. This unrest is partially down to worry concerning Prince Hal, but is also related to the way in which Henry himself seized power. Henrys trouble stems from his own uneasy conscience and his uncertainty about the legitimacy of his rule. Previously he had illegally usurped the throne from Richard II, therefore breaching the divine right of kings, a power bestowed upon the monarch from God. This past troubles him greatly and suppresses his ability to become a great leader. The influence of the past on Henry IV is clearly great; there is no escape from it other than impending death. Therefore one can assume that throughout the play he is simply running from past events rather than focusing on the future, in this case the future of his country. This is therefore an example of how in King Henry IV Part II the past overshadows the present and the future. The role of Northumberland as a leader of rebellion forces is also influenced by decisions made in the past. In the battle of Shrewsbury he decides not to send his military forces, which ultimately leads to the demise of his son, Harry Hotspur. Therefore later in the play when the rebellion forces call upon him once again his refusal to send troops to aid his son introduces an element of guilt as to whether to send reinforcements for the second battle. On one side it seems that due to his initial failure, sending troops would be the only way to regain honour, yet on the other hand it would seem horrific that he would not send troops to save his own son yet would be prepared to do so at this point. Therefore it would seem fair to argue that Northumberlands past decisions overshadow his situation at the present time, showing how that in the play the past has an influence over the present. Falstaff seems to be the only character who can, to a degree, escape the confines of his past. This is mainly due to his nature, and his ability to escape from situations relying on his wit. Throughout his relationship with Doll Tearsheet it would appear that Falstaff had made many false promises, such as marriage and his word to repay his monetary debt to her. However, unlike King Henry he is not haunted by the worry of these events, he instead continues forward allowing them to take their own path, only dodging out of their way when cornered with no chance of escape. He is well aware of his illnesses, yet would rather brush them aside and live his life day by day, he turns disease into commodity and flirts with Doll through a desire which has long outlived performance. In this sense one could argue that in Falstaffs case he lives for the present and the future rather than allowing his past to overshadow his current situation. Therefore, in conclusion it seems that to large degree the argument that the past predominately overshadows the future is valid. In the case of many of the main characters previous decisions and ways of life have a profound impact on the way in which they behave in present situations. The past is clearly a powerful entity and one which plays a key role in defining the plot and decisions made throughout the play, in many cases overshadowing the present and destroying the future.

Machiavelli’s The Prince :: Machiavelli The Prince Essays

Niccolo Machiavelli lived in Florence, Italy in the 1400’s. The country of Italy was divided into city-states that had their own leaders, but all pledged alliance to their king. In time in which great leaders were needed in order to help the development of a city-state and country, Machiavelli had a theory that man needed a leader to control them. In his book The Prince, he speaks of the perfect leader. I believe that man, by nature, is neither good nor evil. When a child comes out of its mother, one cannot tell whether or not that child will be a serial killer or win the Nobel Peace prize. A child’s environment is what forms it to be the adult that it will be one day. I believe that it also what one believes that makes him or her what that person will be one day. Machiavelli believed however that man was naturally an evil being, one that needed control (Prince). The idea of man being an evil being, by nature, is expressed in Machiavelli’s book The Prince. He has written that a Prince should break his promises to his subjects because man is evil and will break their promises to their prince (Prince). I do not agree with this theory because I think that man will make his own decision based on whether or not he is good in character. I believe that a leader should tell the truth and win the support of the public by being known as doing this. Machiavelli seems to have the idea of preparing for the worst and thinking in terms of the worst. This is a preventative measure that will benefit anybody who has evil intentions. Only a person who thinks that man is evil would think of such ways to run a government in the way that Machiavelli thought a government should be operated. Machiavelli felt that â€Å"crafty and deceitful princes have historically defeated the faithful princes†(Prince). What happened to the idea of a caring leader, one who could be trusted to make decisions that the majority of the people agreed with? I do not agree with Machiavelli that a leader should be deceitful in order to for his country to succeed or grow. I think that what a leader is depends on what type of man you are good or evil. The leader that Machiavelli describes as being the ideal one is evil.

Language as a badge of identity Essay

Language is used every day to communicate with one another but beneath that conversation lies another message. The speaker’s use of language gives listeners insight as to who they are, like a badge of identity on their chest. Australian English’s unique phonology and lexicon is recognised globally and distinguishes it from other accents, giving the speaker a clear national identity. Ethno-lects are spoken by a specific group of people who have the same cultural background. These â€Å"ethno-lects† not only help express an individual’s identity and separate themselves from the rest, but also assist in bringing together speakers from similar backgrounds; much like a football jersey. Text speak is constantly evolving as lexemes are taking on new changes. Many teenagers and younger children have begun to adopt this in an attempt to identify with others and fit in. Through language, we can get a glimpse of a person’s identity but they can use the same me dium to change that identity as well. Australian English is unlike other Englishes in many different aspects, especially phonetically morphologically and semantically. Phonology plays a great role in national identity as it is what creates different accents. The broad, ocker Australian accent with its trademark nasal, flattened vowels is one of the key elements of Australian linguistics that sets it apart from the rest of the world. Diphthongs in lexemes like â€Å"high† are more rounded, resulting in /hoÉ ª/. Phonetic features such as these are easily identified as Australian. Slang is another feature of Australian English that sets it apart from others. Replacing suffixes with vowels is a good example of this. â€Å"Afternoon† becomes â€Å"arvo†, names like â€Å"Barry† becomes â€Å"Bazza† and by replacing the last element with an ‘-o’, the adjective â€Å"povo† has undergone a word class shift from the noun â€Å"poverty†. Popular culture has also influe nced Australian English, with ABC television series J’amie, Private School girl introducing a semantic and word class shift of ‘quiche’ (a noun meaning a savoury open-faced pastry) to an adjective to describe an attractive individual. Australia’s linguistic innovation displays individuality and opposes claims that slang is borrowed from America.  Australian English shows both national pride and identity. Teenagers are at the age when they are starting to establish their identity. Neologisms are created by teenagers to claim a different identity from that of children or adults. As adults become more familiar with these lexemes and their use, teenagers abandon them or alter the semantics and use to maintain a linguistic barrier. A good example of this is the well-known acronym â€Å"lol† which stands for Laugh Out Loud. As more adults become aware of this lexical item and start to include it in their daily texts, teenagers have brought it into speech as an exclamatory and discourse particle. The case of the letters now also alters the semantics; when typed in lower-case, â€Å"lol† is sarcastic whilst â€Å"LOL† in capital letters shows true amusement. It is evident that this constant changing of terms by teenagers is a sign of rebellion and an effort to keep a linguistic barrier between themselves and adults, thus maintaining a separate identity. The malleability of the lexicon is taken advantage of by teenagers to form a linguistic barrier between themselves and unwanted people such as adults and other teenagers who don’t belong in their group. Thus, a unique identity is maintained. While teenagers are constantly seeking to separate themselves from children and adults, they are also pressured to conform to the teenage group. Acronyms such as â€Å"idek† (I don’t even know) and â€Å"tbh† (to be honest) are now frequently used lexicon in a teenager’s text vocabulary due to connotations of â€Å"cool† and â€Å"modern† being associated with them. Similarly, whatever was once popular amongst a teenager’s discourse. In time, it was shortened to â€Å"whatevs† and this trend spread quickly amongst them as a result of peer pressure and the need to be fashionable. Professor Steven Pinker suggests the reason for this is because â€Å"the coolest kids decide to talk that way and it spreads like wildfire†. Individuals who wish to associate with others who sit higher on the â€Å"social pyramid† will pick up their speech habits and wear it as a new badge of identity. Having their own exclusive vocabulary allows teenagers to relate to each other and share the same identity, giving them a sense of belonging to a group. Language can be worn as a badge of identity, giving speakers national,  interpersonal and intrapersonal identity. The phonology of Australian English gives the speaker a distinct accent and, paired along with its unique slang, makes it identifiable across the globe. In order to separate themselves from adults and children, teenagers build a linguistic barrier by creating neologisms and maintaining that barrier by constantly altering lexicon to avoid adults becoming too familiar with them. On the other hand, inside the teenage group is a drive to conform and use similar language in an attempt to fit in with peers and to have a sense of belonging. Language is used as a badge of identity regardless of what that identity is. Bibliography Das, S, 2005. Struth! Someone’s nicked me Strine. The Age, 29 January. 34. Seaton, M, 2001. Word Up. Guardian, 21 September. 46.

Letter to Best Friend About Not Quiting High school Essay

I have been thinking about what you announced to us and I wanted to help you out. I am willing to help and encourage you to not drop out of high school because you need have a good future. Dropping out of high school is not the best way to give up because your having problems, failing a class or just feel that you don’t like school. You yourself need to set your mind that you can do it ! I believe education is important because you learn new things, it prepares you, and orientates you through the right path. In order to be successful in life we have to focus and be perseverance. In the first place, I’m going to convince you of staying in school and earn that diploma. Earning that diploma can give you many opportunities. With a diploma you can get a job. Its sometimes difficult to apply to jobs without them seeing you didn’t finish your high school. Its important to get that diploma because it says a lot about you that you didn’t give up and tried your best throughout high school to earn it. With a diploma you can go to any college or university. It shows schools that you conquered to complete your high school to move onto the next level. Also, it basically proves to that you completed your four years of high school education,which is important. Second, you need to continue with your education because it is important that you learn all the materials you need to know including mathematics, history, English , science and others courses. It is necessary that you stay in school because without you knowing any of this it might confuse you in future exercises including those subjects. It is important that you learn these subjects because it useful for everything. For example, mathematics, is going to be needed for the rest of your life. Math is needed in everything as in counting money, and other things. All types of jobs need mathematics like cashier and accountants. History is also important to learn for those who maybe want to become a history teachers to teach their student about our the history of the U. S or other countries. Science is also useful in anything you maybe want to work in a science lab investigating and looking deep into your research. English is kind of like math English is used everywhere. Learning grammar and punctuation is very important also, you don’t want to misspell a word. What I’m trying to do is just convince you that finishing these courses can help you in whatever you want to become either it is becoming an accountant, history teacher, work in a science lab, or just not make any errors in your English it is important that you learn all these materials that are going to prepare you for your future. Third, going through high school might me hard , difficult , and confusing at times but it also makes you think about life. It makes you think about what you want to become as in your career. With time you start realizing what you like and dislike. Also, I believe that finishing your high school and getting your diploma makes you feel special. It makes the people around you happy that you accomplished and finished. It shows that you never gave up and tried your best to make them happy and yourself. It says a lot about you that you got a diploma and it can open many doors for you in the future. To conclude, I encourage you friend to finish your high school and earn that diploma. High school teaches you new things, it prepares you, helps you decide what you want to be become in the future. Earning your diploma gives you many opportunities, learn all your basic courses needed, and it makes the people around you happy because you showed them and your self that you can do it and acconplish your goals. I’m encouraging you to not quit and think about it twice and not drop out look at all the opportunities you have and all you can do it !

Learn How to Conjugate Monter (to Climb) in French

Learn How to Conjugate Monter (to Climb) in French A very useful verb, the French  monter  means to climb or to go up. You can imagine how many times youll use it, which is why its important to study how to conjugate it so you can say I climbed or he is climbing in French. This lesson will show you how to do just that. Its also important that you do not confuse  monter with  montrer  (to  show). That one  r  can make a big difference in the meaning of your sentence. The Basic Conjugations of  Monter In French, the conjugations of verbs are more complicated than they are in English. While we can use -ing  for the present tense and -ed  for most past tense uses, French requires a different form of the verb for every subject pronoun within each tense. While that does give you five more words to learn for each of the present, future, and imperfect past tenses, they are easier if youve studied similar words. Thats because  monter  is  a  regular -er verb, meaning it uses the same infinitive ending as the majority of French verbs. With each new one you learn, it becomes a little easier to memorize those youre not familiar with. To study the conjugations of  monter, use the chart to match the subject pronoun with the tense of your sentence. This will indicate which ending is added to the verbs stem (or radical),  mont-. For example, I am climbing is  je monte  and we went up is  nous montions. While that seems simple enough, youll definitely want to practice these conjugations in context. Luckily, there are many common  expressions with  monter  for you to use. Present Future Imperfect je monte monterai montais tu montes monteras montais il monte montera montait nous montons monterons montions vous montez monterez montiez ils montent monteront montaient The Present Participle of Monter The  present participle  of  monter  is  montant. Youll notice that this was formed by adding -ant  to the verb stem, another rule that applies to almost every regular -er  verb. Monter  in the Compound Past Tense For the past tense, the  passà © composà ©Ã‚  is an alternative to the imperfect. This is a compound conjugation, so you will need the  auxiliary verb  Ãƒ ªtre  as well as the  past participle  montà ©. The phrase comes together quite easily. Begin by conjugating  Ãƒ ªtre  into the present tense appropriate to the subject, then allow the past participle to indicate that someone has already climbed. For example, I climbed is  je suis montà ©Ã‚  and we climbed is  nous sommes montà ©. More Simple Conjugations of Monter There will be times when you may need to question whether the act of climbing took place or not. For those occasions, you can use the subjunctive. Similarly, if someone will climb only  if  something else happens, the conditional can be used. Though you might not need either the passà © simple  or  imperfect subjunctive, these are good to know. However, theyre used only on occasion, so they do not need to be a priority. Subjunctive Conditional Pass Simple Imperfect Subjunctive je monte monterais montai montasse tu montes monterais montas montasses il monte monterait monta montt nous montions monterions montmes montassions vous montiez monteriez monttes montassiez ils montent monteraient montrent montassent For direct commands and other short sentences, you can skip the subject pronoun and use  the imperative  form  of  monter. Simplify it to  monte  rather than the more formal  tu monte. Imperative (tu) monte (nous) montons (vous) montez

Doing Business in Japan

Doing Business in Japan FACTS STATISTICSHistoryDuring the 1500's, Japan was divided and at war with itself. Three leaders came along, the first being Oda Nobunaga, who is known for being merciless. He showed no mercy to his adversaries and, through this ruthless approach, helped end the wars and created a foundation for peace. Vying for control and assuming leadership after Nobunaga was Toyotomi Hideyoshi, who was known for his intelligence. He built social structure and earned respect as a true leader. Gaining control after Hideyoshi was Tokugawa Iyeyasu. He had waited almost four decades for his turn as Shogun and, through patience and perseverance, the rewards finally came.(Meyer)For the next 200 years, Japan endured a period of isolation from foreign influence. After the 1854 Treaty of Kanagawa with the US, Japan opened its ports, beginning a period of industrialization and modernization. In the late 1800's and early 1900's, Japan became a regional military power, defeating the forces of both China and Russia.Figure 3Japan then occupied the smaller surrounding countries of Korea and Taiwan. Upon its occupation of Manchuria in 1931, Japan proceeded to launch a full scale invasion of China. Following its defeat in World War II, Japan recovered to become an economic power and ally of the US.GovernmentJapan's form of government is parliamentarian democracy under the rule of a constitutional monarch. The Prime Minister is the chief government officer although Japan's emperor continues to retain his throne as a symbol of national unity. However, the true governing power resides in its legislature, also known as the National Diet. The legislature consists of the House of Representatives and House of Councilors. The House of Representatives is responsible for passing bills and is considered the more powerful of the two branches. There are 480...